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Small Business Institute

Program Year (2018-2019)

About the Program

Covers the practical considerations, challenges and rewards associated with starting and operating a small business. Explores how to identify small business opportunities, the factors influencing entrepreneurial success, financing, marketing, managing, record-keeping and computer applications to support small business operations.

This program is designed to teach students to design, launch and run new businesses or startup organizations. This requires students to solve problems, develop management strategies, make oral presentations, and write reports including business plans.


Program Requirements

For current program requirements -> 2024-2025

Program Goal: Career
GE Pattern(s): None
Program Code: SMALLBUSINST.CC

Program Learning Outcome(s):

Upon successful completion of this program, the student will be able to:

  • Assess business opportunities and determine their feasibility and potential using tools such as financial and competitive analysis.

  • Conduct small business marketing research, using primary and secondary resources.

  • Write a comprehensive business plan that provides an organized overview of the venture and identifies key business strategies and tactics.

  • Define business terms and concepts, and effectively communicate using the language of business.

Click Here for Program Map

Required courses:
9 - 10 Units

Contacts

Patrick Christensen, Chair
(530) 895-2598

Department Office: BE 116
(530) 895-2371

Counseling and Advising:
(530) 895-2378

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