About the Program
The Business Management program is designed to provide students with a well-rounded education in business operations, management techniques, human relations, basic marketing principles, accounting, business law, economics and business computer applications. Students in this field should possess an interest in working with others, developing business strategies, and responding to today's competitive business environment.
This program is designed to teach students to solve problems, develop management strategies, make oral presentations, and write reports such as business plans and case analyses. Management skills are useful in many job settings: retail, wholesale, manufacturing, social services, government, and education. These skills are also important for people who wish to improve their performance in existing jobs or develop their own businesses.
Program Requirements
For current program requirements -> 2024-2025
Program Goal: Career
GE Pattern(s): Butte Local
Program Code: 01310.00AS
Program Learning Outcome(s):
Upon successful completion of this program, the student will be able to:
Identify business terms and concepts, and effectively communicate using the language of business.
Make effective business decisions using a systematic, evaluative, information-based approach.
Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multicultural, team-oriented, rapidly changing environment.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU/UC
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course is survey of business, providing a multidisciplinary examination of how culture, society, economic systems, legal, international, political, financial institutions, and human behavior interact to affect a business organization's policy and practices within the U.S. and a global society. Students will learn about how this business context (including issues such as ethics and sustainability) influences the primary areas of business including: organizational structure and design; leadership, human resource management, organized labor practices; marketing; organizational communication; technology; entrepreneurship; legal, accounting, financial practices; the stock and securities market; and therefore affect a business' ability to achieve its organizational goals. (C-ID BUS 110).
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level IV
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course applies the principles of creating ethical and effective business communication to letters, memos, emails, and written and oral reports. The course emphasizes planning, organizing, composing, and revising business documents utilizing appropriate software to prepare and deliver written documents and professional-level oral reports.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level IV
Transfer Status: CSU/UC
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course is the study of the fundamentals of public speaking with an emphasis on extemporaneous style delivery. Focus is placed on critical thinking including: the organization of ideas, the use of research, the development of critical analysis in the construction and consumption of messages and the practice of ethical and mindful communication. (C-ID COMM 110).
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level IV
Transfer Status: CSU/UC
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This is an Honors level introductory Public Speaking course. Through a process of thorough analysis, critical thinking, extended discussions, and original oral and written responses, students will study the fundamentals of extemporaneous public speaking. Emphasis is placed on the organization of ideas, the use of research techniques, and the development of critical analysis for problem solving. (C-ID COMM 110).
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course examines the role effective human relations plays in enhancing today's diverse, multi-cultural work environment and facilitating individual and organizational success. This course emphasizes concepts and assessment relating to individual factors (such as personality, attitudes, values, learning style) and to how employees throughout organizations interact with one another (such as communication, leadership styles, conflict resolution approaches). The course enables both managers/supervisors and those not currently in leadership roles to better understand work dynamics and devise appropriate strategies to enhance human relations and organizational and career success.
Prerequisite(s): MATH 108 or MATH 116 or Equivalent
Unit(s): 3.00
Transfer Status: CSU/UC
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This is an introductory course focusing on choices of individual economic decision-makers. Topics include scarcity, specialization and trade, market equilibrium, elasticity, production and cost theory, market structures, factor markets, and market failure. (C-ID ECON 201).
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU/UC
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course covers fundamental legal principles pertaining to business transactions and affecting managerial decisions. It introduces the law as an instrument of social and political control in society. Topics include sources of law and ethics, contracts, torts, agency, judicial and administrative processes, employment law, forms of business organizations, and domestic and international governmental regulations. (C-ID BUS 120).
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course explores the nature, function and importance of marketing. It focuses on conducting opportunity analysis, assessing consumer behavior, engaging in marketing research, and target marketing as the basis for devising marketing objectives and plans. Students will develop and assess marketing strategies to meet the needs of target markets (both consumer and business-to-business (B2B)), using the "4 Ps": product, promotion, price and place (distribution). The emphasis is on ethical, needs-satisfaction, relationship marketing in today's global, technology-infused, competitive environment.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II or MATH 217 or concurrent enrollment
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course is an introductory accounting course designed for students with little or no prior accounting training. The course covers the entire accounting cycle including analysis of business transactions, journalizing, posting, and preparation of financial statements using a hands-on approach. Provides foundation for further study of accounting principles and recommended prior to enrollment in Financial Accounting (ACCT 2), especially for Accounting Majors.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course examines managerial concepts, approaches and tools relevant for organizations operating in today's changing, diverse, technology-infused and globally-competitive business environment. Within an ethics and contingency management framework, it focuses on three of the fundamental management functions: planning, organizing and controlling. It provides perspectives and guidelines and develops competencies to assist managers in understanding and addressing organizational problems.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level IV; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course highlights complex and important issues in current human resources practice, and demonstrates how managers can effectively manage human resources. The course explores Human Resource Management (HRM) issues for today's companies: changing government and legal requirements; new information systems; downsizing; demands for a more skilled workforce; increasing attention to and appreciation for diversity; the global workforce and intensifying global competition; and changing cultural and economic factors.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course covers the practical considerations, challenges and rewards associated with starting and operating a small business. The course explores how to identify small business opportunities; the factors influencing entrepreneurial success; and financing, marketing, managing, record-keeping and computer applications to support small business operations. Each student will identify a business opportunity, then create a detailed business plan.
Unit(s): 1.00
Recommended Prep: Reading Level IV; English Level III; Math Level I
Transfer Status: CSU
Contact Hours:
12.75 hours Lecture
/ 12.75 hours Lab
Total Course Hours: 25.50
This course is designed for those who want to learn Microsoft Excel for Windows from the perspective of owning or running a business. Course content includes designing and analyzing worksheets and using formulas and functions with an emphasis on accounting principles.
Unit(s): 1.00
Transfer Status: CSU
Contact Hours:
17.00 hours Lecture
Total Course Hours: 17.00
This course introduces students to identifying essential external and internal communication skills, managing conflict, developing a positive attitude, and creating the professional image for the workplace.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course introduces personal selling concepts, processes and tools. It emphasizes the importance of ethical, professional conduct; an understanding of consumer behavior; needs-satisfaction selling; and effective two-way communication. Students learn how to find and qualify prospects; establish rapport; ask questions to determine customers' needs; present pertinent product/service features, advantages and benefits; overcome buyers' objections; and close the sale. Students will participate (as buyers, sellers and critical observers) in interactive sales presentations.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course introduces students to the function of advertising in relation to business and society. It looks at advertising as a social and economic institution. Emphasis is placed on identifying the best strategy and advertising medium to achieve the business objective. Students will plan an advertising campaign including defining a target audience, research markets, select the most effective advertising mediums, select media outlets, estimate the campaign budget and draft advertising copy. The advertising campaign project builds an understanding of traditional and digital advertising, writing radio or podcast copy, and storyboarding for television or digital advertising.
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III
Transfer Status: CSU
Contact Hours:
51.00 hours Lecture
Total Course Hours: 51.00
This course introduces students to web marketing tools, strategies, application and measurement. It examines benefits and challenges associated with web marketing technologies including web site development, search engine optimization, online advertising, social media, email campaigns, blog marketing, digital public relations, multimedia and mobile marketing. Students will learn how to create a web marketing strategy and then apply web marketing technologies in a measurable way to achieve business objectives.
Prerequisite(s): BCIS 18
Unit(s): 3.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
34.00 hours Lecture
/ 51.00 hours Lab
Total Course Hours: 85.00
This course covers a recent version of Microsoft Excel for Windows for students who have an understanding of computers and desire comprehensive knowledge of spreadsheets. Course content includes creating, formatting, and maintaining worksheets; using financial formulas and functions; creating and modifying charts; using visual enhancements; working with templates; working with tables and data tools; and creating pivot charts.
Prerequisite(s): ACCT 2
Unit(s): 4.00
Transfer Status: CSU/UC
Contact Hours:
68.00 hours Lecture
Total Course Hours: 68.00
This course provides students an in depth study of how managers use accounting information in decision-making, planning, directing operations and controlling. It focuses on cost terms and concepts, cost behavior, cost structure and cost-volume-profit analysis. Includes issues relating to cost systems, cost control, profit planning, and performance analysis in manufacturing and service environments. (C-ID ACCT 120).
Prerequisite(s): ACCT 2 or ACCT 20
Unit(s): 2.00
Recommended Prep: Reading Level IV; English Level III; Math Level II
Transfer Status: NT
Contact Hours:
34.00 hours Lecture
/ 17.00 hours Lab
Total Course Hours: 51.00
This course provides a transition from a manual accounting system to a typical computerized system. The objective is to collect, summarize and communicate information to decision makers and users via QuickBooks Pro accounting software. Typical documents produced consist of purchase orders, checks, invoices, deposit slips, job cost reports, financial statements, bank reconciliations, payroll tax returns and 1099 forms.
Unit(s): 3.00
Recommended Prep: BCIS 84, ability to key 25 wpm, Reading Level IV; English Level III; Math Level II
Transfer Status: CSU
Contact Hours:
42.50 hours Lecture
/ 25.50 hours Lab
Total Course Hours: 68.00
This course is an examination of information and communication technologies used in today's businesses and the impact these technologies are having on today's workplaces. The course will include examination and application of a wide range of information and communication technology tools used to support and enhance business functions and processes. Focus will be placed on solving a variety of business problems, improving organizational productivity, and achieving the goals of business.
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Contacts
LaRee Hartman, Chair
(530) 895-2207
Department Office: BE 116
(530) 895-2371
Counseling and Advising:
(530) 895-2378
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